Skip Navigation Website Accessibility
 


Bernina B740

The BERNINA 740 won over Swiss designer Mathias Ackermann right from the start:

"Working with a BERNINA has an inspirational effect on my designs. I love working with the BERNINA 740, and not just because of its well-engineered technology. Features such as the threader and the BERNINA Stitch Regulator thrill me to bits. What’s more, its versatility inspires me with new ideas, and its user-friendliness is simply brilliant. It also sews the finest fabrics, effortlessly"

 

Learn more about why the B 740 is the machine for you

  • Quiet & precise sewingPlay

    Quiet & precise sewing

    • Ideally suited for decorative stitches
    • Sew & embroider for longer periods of time
    • More time for your creativity
    The BERNINA Hook sews high-precision stitches up to 9 mm in width with speeds up to 1,000 stitches per minute. The bobbin holds 70% more thread than standard bobbins.
  •  
  • Enough space for creativity

    Enough space for creativity

    • Enough space for your creations
    • Plenty of room for large projects
    • Enjoy full comfort while sewing
    The extended freearm offers 10" right of the needle. Therefore you will enjoy a grand sewing area for grand ideas.
  •  
  • Automatic features save time

    Automatic features save time

    • No manual cutting at the end of a seam
    • Enjoy semi-automatic threading
    • No manual lowering of the presser foot
    Thread is cut automatically when you reach the end of a seam or a color change in embroidery. The presser foot lowers automatically at the beginning of a seam.
  •  
  • Perfect tension for perfect stitches

    Perfect tension for perfect stitches

    • Ideal tension for each stitch type
    • Achieve finest stitching results
    • A BERNINA innovation
    The BERNINA Adaptive Thread Tension adjusts the tension electronically to the selected stitch width, length, speed, and needle position on each penetration of the needle into the fabric.
  •  
  • Ask your on-screen support

    Ask your on-screen support

    • Enjoy intuitive navigation
    • Find the proper needle and foot
    • Learn more about sewing and embroidery
    The Sewing Consultant and the built-in tutorials offer direct on-screen support and answers to your questions at any time, day or night.
  •  
  • Sew silk & leather like a proPlay

    Sew silk & leather like a pro

    • Handle special materials with ease
    • Enjoy superb fabric feed
    • Optimum visibility while sewing
    The innovative BERNINA Dual Feed is easily engaged when needed and tucks completely out of the way when it’s not.